Email Marketing
Labor Day Newsletter
Google Ads and Meta Ads performance for the last two weeks.
| Campaign | Spend | Clicks | Impr. | Conv. | CTR | Cost/Conv |
|---|---|---|---|---|---|---|
| PMAX | General | $65.63 | 51 | 1,542 | — | 3.31% | $1.29 |
| Search | General | $27.01 | 45 | 212 | — | 21.23% | $0.60 |
| Total | $92.64 | 96 | 1,757 | 11 | 5.46% | $8.42 |
| Campaign | Spend | Clicks | Impr. | Leads | CTR | CPC |
|---|---|---|---|---|---|---|
| Traffic | Campaign | $70.52 | 273 | 16,586 | 0 | 1.65% | $0.26 |
| Leads | Campaign | $70.14 | 40 | 3,449 | 0 | 1.16% | $1.75 |
| Total | $140.66 | 313 | 20,035 | 0 | 1.56% | $0.45 |
| Ad Creative | Spend | Impressions | Clicks | CTR |
|---|---|---|---|---|
| Infrastructure Built to Last | $88.42 | 4,347 | 152 | 3.50% |
| Lead Line Replacement | $17.09 | 1,556 | 37 | 2.38% |
| Looking for Drainage Solutions? | $15.47 | 1,553 | 34 | 2.19% |
| Below the Surface, Above the Standard | $15.77 | 2,605 | 28 | 1.07% |
| Keeping St. Louis Utilities Moving | $13.85 | 1,812 | 24 | 1.32% |
| Total | $150.60 | 11,873 | 275 | 2.32% |
