Since May 20, 2026

AB
SignWorks

B2B Sign Manufacturing & Promo Products | National (50 states)
Businesses, contractors, schools, churches

Total Spend$1,289.01
Total Clicks2,979
Total Leads76
PlatformsGoogle, Meta, LinkedIn
All-Time Investment
$1,289.01
Total Leads
76
Avg CPL
$16.96
Google Ads

Google Ads Performance

Spend
$193.04
Clicks
143
Impressions
6,574
Conversions
0
0
CTR
2.14%
CPC
$1.35
CampaignSpendImpressionsClicksLeadsCTRCPCCPA
General | Search | ab-signworks$193.046,57414302.14%$1.35-
Meta Ads

Meta Ads Performance

Spend
$754.13
Clicks
1,876
Impressions
75,627
Leads
76
CTR
2.48%
CPC
$0.40
CampaignSpendImpressionsClicksLeadsCTRCPCCPA
Leads | Campaign$393.7910,224406763.97%$0.97$5.18
Traffic | Campaign$360.7565,4131,47002.25%$0.25-
LinkedIn Ads

LinkedIn Ads Performance

Spend
$341.84
Impressions
33,962
Clicks
960
CTR
2.83%
CPC
$0.36
Campaign-level performance data reported via LinkedIn Campaign Manager.
Website

Website Development

Landing Page (Live)
Active
ab-signworks.com →
Full Website (In Progress)
Needs product info
absignworksdemo.melleka.com →
Completed Work

What We Built & Delivered

Website
  • Built e-commerce website connected to Shopify
  • Built product catalog pages with configurable options (size, material, quantity, color) and dynamic pricing
  • Team Stores feature page built for businesses/churches/sports teams
  • Integrated GA4 e-commerce conversion tracking; ShipStation integration for fulfillment
  • Google Tag installed and confirmed firing on website
  • Created mini landing page with CTAs
Google Ads
  • Built out 4 ad groups: Signs, Vehicle Wraps, Banners, Sports with 24 keywords
  • Restructured campaign, activated "General | Search | ab-signworks"
  • Updated ad copy across multiple ad groups
  • Added 10+ negative keywords to eliminate apparel/generic traffic
Meta Ads
  • Created Traffic and Leads campaigns
  • Refreshed creative library (5 images updated)
  • Launched new "Signs Ad" creative
  • Budget rebalanced from Traffic to Leads campaign for better ROI
CRM & Automations
  • Integrated HubSpot CRM; toll-free number purchased & verified
  • Built lead nurture email/SMS sequences (V1 and V2 iterated)
  • Linked social media to Melleka App; sent invitations to join
Social Media
  • Set up Instagram, Facebook, LinkedIn pages
  • Posting 3x/week since June 2026; brand guidelines defined (neon green, logo every slide)
  • UGC scripts written (4 options for B2B audiences)
  • Video ad scripts produced for video editing
  • LinkedIn ad account connected

Prepared by Melleka Marketing

All-time performance since May 20, 2026